i have done mba and have ten years experience in sales i am working as admin in construction company plz advice me for furture growth i want to do digital marketing is it a good idea what is the future prospects

Ans: Looking at your years of experience and your CTC, I would say you are slightly underpaid at your current experience levels. After 8 years of experience, the average income of professionals in India is likely to be at a CTC of INR 12-15L. Sales & Marketing is one of the best domains that you are in and your experience is a bonus. From your current role, moving to Digital Marketing won't be a big challenge, and hence, I would recommend a few specific steps for you:
(a) Take up internal projects within your current organisation or at a smaller venture in Digital Marketing to build on your profile
(b) Pick up industry certifications with Google or Facebook to enhance your skill sets
(c) Actively work on your own social media profile and be more proactive in the domain of marketing
(d) If you want to build credibility in the market and amongst recruiters, it's critical to pursue an outcome-focused certification or a post-graduate program that will round you up & will also make your CV stronger (e) Within Digital Marketing, know what role you are looking for; is it Social media and Content Marketing, Performance Marketing, Marketing Analytics, Branding and Communications, or a PR professional, etc. and accordingly, aim for the profile that has the closest overlap with your current role. I would recommend doing a session with a career counsellor who can also guide you on your queries and can give you more personalised advice depending on your specific background. Additionally, upGrad gives you the option of completing an online course in Advanced Certificate in Digital Marketing and Communication with MICA Ahmedabad without having to quit your job along with 4 specialisation tracks (you could choose one based on your interests or skill competencies) to enhance your foundation.

Ans: Digital marketing is a great field, if you have the skill sets. So go for it.

Ans: Dear Mr.Sanjay

Great future. Please go ahead. Along with course take up paid/un-paid freelance job as well.

All the best.

Regards

Ans: Yes. The first thing that will determine your level of success in this sector is the institution from where you complete your studies on "Digital Marketing," the length of time that you spend in the course, and the extent to which you are involved in this subject. Digital marketing is a highly in-demand field with numerous career opportunities, including SEO, content marketing, social media management, PPC/ads, email marketing, and analytics. Freelancing in digital marketing offers flexibility, potential for a lucrative income, and the potential to scale up and hire a team. Opportunities include SEO, social media management, content writing, website design, email campaign management, and performance marketing. Freelancers can work on platforms like Upwork, Fiverr, Freelancer, Toptal, and ProBlogger, and can also connect with potential clients through LinkedIn and Facebook groups. To start freelancing in digital marketing, you should enroll in courses, build a portfolio, gain certifications, create an online presence, and network. All the BEST for Your Prosperous Future.

To know more on ‘ Careers | Education | Jobs’, ask / follow Us here in RediffGURUS.