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Starting Over in Digital Marketing at 37?

Maxim

Maxim Emmanuel  | Answer  |Ask -

Soft Skills Trainer - Answered on Jul 11, 2024

Maxim Emmanuel is the marketing director of Maxwill Zeus Expositions.
An alumnus of the Xavier Institute of Management and Research, Mumbai, Maxim has over 30 years of experience in training young professionals and corporate organisations on how to improve soft skills and build interpersonal relationships through effective communication.
He also works with students and job aspirants offering career guidance, preparing them for job interviews and group discussions and teaching them how to make effective presentations.... more
Asked by Anonymous - May 20, 2024Hindi
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Career

I am 37 and I am struggling to start working afresh in digital marketing as I has a 7 year career and 7 year business in last 14 years. Now I am exhausted often confused even more often and feel like lost since I have shifted from pune to Dehradun.

Ans: I understand the quagmire you are in, realise your frustration.
Is your business in Pune or now in Dehradun.

The sense of exhaustion is because you are mentally tired.
You are not the first and won't be the last,to be confused and lost.

Now, here's a quick suggestion, a ray of sunshine, digital marketing is actually full in demand.
I believe you have not been approaching the right business avenues.

In that case !?

If you do need further professional advice happy to assist
https://m.me/maxim.emmanuel.2024
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Mayank

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Hi Mayank I am a 32 yr old professional from Mumbai. I have a commerce degree and 8 years of work experience in sales and marketing. I want to move to digital marketing. Can you please guide me about the courses I can pursue and the scope of career. My current CTC is 10LPA
Ans: Looking at your years of experience and your CTC, I would say you are slightly underpaid at your current experience levels. After 8 years of experience, the average income of professionals in India is likely to be at a CTC of INR 12-15L. Sales & Marketing is one of the best domains that you are in and your experience is a bonus. From your current role, moving to Digital Marketing won't be a big challenge, and hence, I would recommend a few specific steps for you:
(a) Take up internal projects within your current organisation or at a smaller venture in Digital Marketing to build on your profile
(b) Pick up industry certifications with Google or Facebook to enhance your skill sets
(c) Actively work on your own social media profile and be more proactive in the domain of marketing
(d) If you want to build credibility in the market and amongst recruiters, it's critical to pursue an outcome-focused certification or a post-graduate program that will round you up & will also make your CV stronger (e) Within Digital Marketing, know what role you are looking for; is it Social media and Content Marketing, Performance Marketing, Marketing Analytics, Branding and Communications, or a PR professional, etc. and accordingly, aim for the profile that has the closest overlap with your current role. I would recommend doing a session with a career counsellor who can also guide you on your queries and can give you more personalised advice depending on your specific background. Additionally, upGrad gives you the option of completing an online course in Advanced Certificate in Digital Marketing and Communication with MICA Ahmedabad without having to quit your job along with 4 specialisation tracks (you could choose one based on your interests or skill competencies) to enhance your foundation.

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Abhishek

Abhishek Shah  | Answer  |Ask -

HR Expert - Answered on Apr 20, 2023

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Hello, I am 48 and working since 1996. Have worked with Airtel for 11 plus years and also earlier with Hutch and TTSL....majorly into telecom in my total work exp, rose to a DGM level in 2010 at Airtel with a v good CTC but had to leave them in 2017 as Jio the market disruptor had entered and no suitable role was left for me. Am an MBA in marketing and having solid work exp but somehow have not managed to land up a proper job till now ....the pandemic and the lockdown did not help at all !!! Kindly guide me and advice on how can I reboot my career. Thanks a ton, Ani
Ans: Hello Ani,

Based on your experience and education, you have a strong background in the telecom industry. However, I understand that you are facing challenges in rebooting your career.

To start, I suggest updating your resume and LinkedIn profile to showcase your skills and accomplishments in the telecom industry. Highlight your experience in leadership, marketing, and any notable achievements during your tenure with Airtel, Hutch, and TTSL.

Next, consider reaching out to your professional network and former colleagues to explore potential job opportunities in the telecom industry. This could involve attending industry events, participating in online forums and discussion groups, and reaching out to recruiters who specialize in your field.

In addition, you may want to consider expanding your skills and knowledge by taking online courses, attending workshops, or pursuing additional certifications. This can help you stay up-to-date with the latest trends and technologies in the telecom industry and make you a more competitive candidate for job opportunities.

Lastly, it's important to remain optimistic and persistent in your job search. The pandemic has impacted many industries, but the telecom industry remains a vital part of our modern economy. With your experience and education, you have valuable skills to offer potential employers. Keep networking, building your skills, and staying up-to-date with industry trends, and I'm confident you will find a suitable role that meets your expectations.

All the best!

Regards,
Abhishek

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Asked by Anonymous - Jan 31, 2025Hindi
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Hi Career Experts , I am into my 45th year & am a qualified Mechanical Engineer + Full-time MBA in Marketing . Am based-out in a Tier-3 City & am supposed to stay back in my base location only due to family obligations . Worked for 16 Years but had to quit my job in 2021 due to incompatibility issues & not able to absorb / cope-up with the surmounting pressures that are rampant in the corporate world . Since then , have not been able to settle down with a Job although reaching-out & following openings on platforms like LinkedIn actively but all in vain . Had even tried exploring starting-out on my own but risks and insecurity have held me back . Have been somehow managing with my savings & investments done , but that may not go a long way . Success it seems is elusive on all fronts probably due to my age , work-gap , location constraint , maybe some other follies as well etc ? Looking forward to some specific advises pls. (do's & dont's) which may restart and reignite my career , which is in a complete state of mess . Thanks & Regards !
Ans: When you are looking for a job, check multiple sources. Linkedin is one of them. Check placement agencies, connect with your former colleagues, your friends, your batchmates from MBA college who themselves could be in decision making position. You may have to reskill yourself with some short courses. Simultaneously you could look at starting something on your own based on your interest. Could be investment advisory or some small business.

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Kanchan

Kanchan Rai  |619 Answers  |Ask -

Relationships Expert, Mind Coach - Answered on Jul 14, 2025

Asked by Anonymous - Jun 30, 2025Hindi
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Hello Mam, My father never wanted to have my own career choices but I finally took my decision and left IIM after 1 year and now working in central government job, even though he was verbally everyday and even my mother didnot believed that I will be able to clear any exams. I am an 28 year old women, I got my posting out of home and when I was finally free, my father and mother with their connections made me transfered and my current posting is at my hometown and again I am living with them. Everytime when I go out I have to inform them where I am going why I am going when I will come home back. I am afraid that my father will again start abusing my mother if I will get married by my own choice. The boy family is good and even he is successful in his career. My parents know him as my friend. But their habit of not giving me freedom and micromanaging because of their insecurities is stressing me out!
Ans: Your parents' controlling behavior isn’t about your capabilities — it’s about their fear of losing control. Often, when parents are deeply conditioned by societal expectations, they confuse love with control. What may seem like “concern” on the surface is, at its core, a refusal to trust your maturity and autonomy. You’ve built your life with discipline and hard work, and yet they continue to micromanage your every move, which is emotionally suffocating. It’s even more complex because your father has a history of verbal abuse, which creates a fear-based silence in the household — especially around decisions like marriage.

You’re not wrong to feel stressed. You’re not overreacting. You’re simply reacting to a system that constantly undermines your independence. And now, with love and marriage in the picture, the pressure increases — not just because you want to choose your partner, but because you know the emotional cost your mother might pay if your father feels challenged again.

Here’s the hard truth: living your life to protect someone else’s comfort or to avoid conflict is not truly living. Yes, you love your mother, and yes, your father’s patterns may continue — but your life cannot be paused or dictated by his inability to manage his own emotions. You are not responsible for his temper or his ego. You are responsible for your own peace.

This doesn’t mean rebellion — it means building quiet strength. If this relationship is truly what you want, start gently setting emotional and logistical boundaries. You can continue to present him as a “friend” for now while you plan your next step. You may need support — from a mentor, therapist, or trusted elder — to navigate this transition calmly and safely.

What’s most important is that you do not let fear become your compass. Your parents’ insecurities are not your burden to carry forever. Your life, your relationship, your happiness — they are yours to own. And if you ever feel overwhelmed, remind yourself of everything you've overcome already. You walked away from a premier institute and built something solid for yourself. That kind of strength doesn’t go away — it just needs permission to rise again.

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Kanchan

Kanchan Rai  |619 Answers  |Ask -

Relationships Expert, Mind Coach - Answered on Jul 14, 2025

Asked by Anonymous - Jun 27, 2025Hindi
Relationship
I'm a 28, female in a secret relationship with my team manager at a leading MNC in Bangalore. We have been together for 3 years. He's been hinting at marriage, but wants me to quit and move to another city where he is planning a start-up. I have worked really hard to reach this position. I am up for a promotion soon, but I don't want to lose him for choosing my career. Why can't a woman have both?
Ans: Let’s call it out gently but clearly: when someone says they love you and want a future with you, but that future depends entirely on your sacrifice — like quitting your job, leaving your city, and sidelining your aspirations — what they’re offering isn’t an equal partnership. Love doesn’t thrive in ultimatums or secret corridors. It asks for courage, respect, and room for both people to evolve.

The fact that this relationship has been secret for three years also speaks volumes. Silence can often feel safe in the short term, but it becomes heavy in the long run. If marriage is truly on the table, shouldn’t visibility and openness be part of the foundation?

You’re asking, “Why can’t a woman have both?” And the answer is — she absolutely can. But she needs to be with someone who wants her to shine, not someone who only sees her as a companion if she dims her own light. Real love doesn’t demand abandonment of purpose. It makes space for it. It supports it. It celebrates it.

This is the time to pause and ask yourself: What kind of life partner do I truly need? One who walks beside me, or one who expects me to follow quietly? And if your inner voice is full of confusion, know that this is normal. You are not selfish for valuing your career. You are not unloving for needing stability and self-respect.

Your next steps should come from a place of alignment — with who you are now, and who you want to become. If you’d like, I can help you reflect deeper through journaling prompts, or structure a conversation with him that allows you to express your truth clearly and without fear.

You deserve a love that expands you, not a love that asks you to shrink.

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