what does it indicate when someone blocks on social media

Hi Mayank. We are a young, niche fashion company, in the sense that much of our staff is young and very active on social media. We are also fairly new. We make some unique fashion products and social media is a big part of our marketing strategy. At the same time, our company does not have a clear social media policy. We sent out feelers to get a sense of how the staff would feel about having one and they felt it would be an infringement on their freedom. But you must have seen how things get unnecessarily blown out on social media so we do want to have some dos and don’ts as part of our company policy. At the same time, we don’t want the staff to feel that we are muzzling them. We don’t want to kill their creativity. At the same time, we are a bit worried about how what they say in their personal accounts may reflect on the company. Could you guide us about how we could go about creating a good policy and implementing it?

Dear Nitin, As a policy, how do companies (employers) look at employee social media presence especially if it is in an area of interest not very complimentary to what the employee does for the employer nor what the employer stands for? What if an employee grows into a huge social media influencer and is constantly picked on at office by peers and superiors, in a way to compare that with his/ her contribution to official work that's made to look much paler?