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Harsh Bharwani |56 Answers |Ask -Follow

Entrepreneurship Expert - Answered on Oct 19, 2023

Harsh Bharwani is a fourth generation entrepreneur.
As CEO and managing director, he leads the international business and employability initiatives at the computer networking institute, Jetking Infotrain Limited.
After graduating from Delhi University, Bharwani joined the family business in 2010 and set up operations in the US and Vietnam.
He has trained over three lakh students in employability, confidence and key life skills.... more

Question by Harish on Jul 04, 2023Hindi

I worked almost for 24 years in sales & marketing deptt.of various leading multinationals like Glaxo,AkzoNobel,ICI Dulux,Lupin and national like Sintex Ind,Vinod Denim.I was star performer but never ever ventured into personal business.I have prepared number of projects for companies and MBA holder.Please advise which business I should start?

Ans: Starting a new business is a significant decision, and it should align with your skills, interests, and financial capabilities. Since you have extensive experience in sales and marketing and have prepared numerous projects for companies, you have a strong background that can be leveraged to your advantage. Here are some steps to help you decide which business to start:

Self-Assessment:

Reflect on your passions, interests, and hobbies. Starting a business in a field you are passionate about can be more fulfilling.
Consider your strengths and skills, including your sales and marketing expertise.
Evaluate your financial situation and determine your budget for starting a business.
Market Research:

Conduct market research to identify industries and niches that have growth potential and align with your expertise.
Look for gaps or unmet needs in the market that your skills and experience can address.
Identify Opportunities:

Consider opportunities in your local area or industries that are experiencing growth.
Explore the possibility of consulting or offering services based on your expertise in sales and marketing.
Business Plan:

Develop a detailed business plan that outlines your business idea, target market, competition, financial projections, and marketing strategy.
Assess the feasibility and potential profitability of your business idea.
Networking:

Leverage your professional network and industry contacts to explore potential partnerships or collaborations.
Seek advice from mentors or experienced entrepreneurs who can provide valuable insights.
Validate Your Idea:

Before fully committing, consider testing your business idea on a smaller scale or conducting a pilot project to validate demand.
Evaluate Risk Tolerance:

Assess your risk tolerance and consider how comfortable you are with the potential challenges and uncertainties of entrepreneurship.
Legal and Regulatory Considerations:

Research the legal and regulatory requirements for starting a business in your area, including licenses, permits, and taxes.
Start Small:

It's often advisable to start small and gradually scale your business as you gain experience and confidence.
Seek Professional Advice:

Consult with business advisors, accountants, and legal experts to ensure you have a solid foundation for your business.
Ultimately, the business you choose to start should align with your skills, interests, and goals. Given your background in sales and marketing, you may consider starting a consulting firm or offering marketing services to small businesses. Remember that entrepreneurship can be challenging, but with the right planning and dedication, it can also be a rewarding journey.