Home > Career > Question
Need Expert Advice?Our Gurus Can Help

Lost My Business Growth Post-Corona: Help an Odisha Real Estate Broker?

Pradeep

Pradeep Pramanik  |196 Answers  |Ask -

Career And Placement Consultant - Answered on Aug 14, 2024

Pradeep Pramanik is a career coach, placement consultant and director at Fast Track Career Consultants, which provides career counselling, soft skills training and placement consultancy services.
Pradeep, who hails from Bhagalpur in Bihar, has worked in the pharmaceutical industry for 15 years in sales, marketing, training and product management roles in companies like Lupin Pharmaceuticals, Elder Pharmaceuticals and Ranbaxy Laboratories.
During his tenure in the pharma industry, he has worked in different states including Bihar, Jharkhand, Andhra Pradesh, Telangana, Karnataka, Maharashtra, Tamil Nadu and West Bengal.
In 1998, he launched Fast Track Career Consultants with the aim of helping youngsters find jobs through the right career counselling, training and placement services.
They also offer HR analysis and appraisal services.
Over the years, he has been invited by management and engineering institutions to discuss education and employment policies, entrepreneurship, soft skills and emerging careers in India.
He has published four books on career counselling and contributed articles to print publications.... more
Asked by Anonymous - Jul 15, 2024Hindi
Listen
Career

Respected sir I ve run a real estate broakerage agencies in Bbsr ,Odisha that deals with proposals selling of properties like Commercial lands,hotels etc.But there is no growth till now established in post corona,Sr what kind of guidance nd advice from u so that I will be reach that kind of individuals,(investor,property devloper,finacier) broakerage websites really help me.plz give me idea of that kind of proposals

Ans: Dear , Pl. use Digital Marketing which can make the difference. As there are many individuals or agencies in the similar field , Reaching person to person doesn't seem to be effective methodology in digital marketing era. Social media can be helpful for you.
Career

You may like to see similar questions and answers below

Ramalingam

Ramalingam Kalirajan  |7281 Answers  |Ask -

Mutual Funds, Financial Planning Expert - Answered on Jul 11, 2024

Asked by Anonymous - Jun 24, 2024Hindi
Money
Hi... I have two land properties which are each worth 2.5cr and about and I get offers to buy on a regular basis. Both are in good localities in Hyderabad. I am 50 year old and I am trying I understand how to monitise them by diversifying...I have zero knowledge on stocks and mutual funds. Can you advice how to look at it?
Ans: You have done an excellent job in accumulating valuable assets. Owning two properties worth Rs. 2.5 crore each in Hyderabad is a significant achievement. You receive regular offers for these properties, which highlights their desirability and potential for monetization. Given your goal to diversify and your lack of knowledge in stocks and mutual funds, let's explore how you can strategically monetize these assets and diversify your portfolio.

Understanding Your Financial Goals and Needs
Before diving into the specifics of diversification, it's essential to clarify your financial goals and needs. Here are a few key questions to consider:

What is your primary goal in monetizing these properties? (e.g., generating regular income, building a retirement corpus, funding children's education)

What is your risk tolerance? (e.g., conservative, moderate, aggressive)

What is your investment horizon? (e.g., short-term, medium-term, long-term)

Understanding these aspects will help in tailoring a suitable diversification strategy.

Why Diversification is Important
Diversification is the process of spreading investments across various asset classes to reduce risk. By not putting all your eggs in one basket, you can protect your wealth from market volatility and potential downturns in any single asset class.

Selling Land Properties: Pros and Cons
Pros:

Liquidity: Selling land provides you with liquid cash that can be invested in other asset classes.

Diversification: Proceeds from the sale can be diversified into different investments like mutual funds, stocks, bonds, and more.

Income Generation: Investing in income-generating assets can provide a regular stream of income.

Cons:

Emotional Attachment: Selling a property with sentimental value can be challenging.

Capital Gains Tax: Selling property attracts capital gains tax, which can reduce your net proceeds.

Steps to Monetize and Diversify Your Assets
1. Evaluate the Market Value
First, get an accurate valuation of your properties. Engaging a professional appraiser or real estate consultant can provide a realistic market value.

2. Plan the Sale
If you decide to sell, plan the sale strategically. Choose the right time to sell to maximize returns. High demand periods often yield better prices.

3. Understand Tax Implications
Selling property will attract capital gains tax. Consult with a tax advisor to understand the tax implications and explore options to minimize tax liability, such as reinvesting in specific bonds under Section 54EC.

4. Allocate Proceeds Strategically
Once you have liquid cash from the sale, it's time to diversify. Here’s how you can allocate the proceeds:

a. Emergency Fund

Set aside 6-12 months of living expenses as an emergency fund. This ensures financial stability during unforeseen circumstances.
b. Debt Instruments

Invest a portion in fixed-income instruments like bonds or fixed deposits. These provide stability and regular interest income.
c. Mutual Funds

Mutual funds are an excellent way to diversify across various sectors and asset classes. Here are some types of mutual funds to consider:

Equity Mutual Funds:

Invest primarily in stocks. They offer high return potential but come with higher risk. Suitable for long-term goals.
Debt Mutual Funds:

Invest in fixed-income securities. They provide stable returns with lower risk. Suitable for medium-term goals.
Hybrid Mutual Funds:

Combine equity and debt. They offer a balanced approach with moderate risk and return.
d. Systematic Investment Plan (SIP)

Start SIPs in mutual funds. This allows you to invest a fixed amount regularly, benefiting from rupee cost averaging and compounding.
5. Explore Stocks and Bonds
If you are open to learning, stocks and bonds can offer good diversification:

Stocks:

Invest in individual stocks of companies with strong fundamentals. Diversify across sectors to mitigate risk. Consult with a Certified Financial Planner (CFP) for guidance.
Bonds:

Government and corporate bonds offer fixed returns and lower risk compared to stocks. They are suitable for conservative investors.
6. Consider Gold and Precious Metals
Gold is a traditional safe-haven asset. You can invest in gold ETFs or sovereign gold bonds for better liquidity and returns.

7. Regular Review and Rebalancing
Once your diversified portfolio is set up, regularly review and rebalance it. This ensures your investments stay aligned with your goals and risk tolerance.

Advantages of Mutual Funds
Mutual funds are an excellent option for diversification, especially for beginners. Here are some advantages:

1. Professional Management

Mutual funds are managed by professional fund managers who make informed investment decisions on your behalf.
2. Diversification

Mutual funds pool money from many investors to buy a diversified portfolio of stocks, bonds, and other securities. This reduces risk compared to investing in individual stocks.
3. Liquidity

Mutual funds offer high liquidity. You can easily buy and sell units as needed.
4. Compounding

The power of compounding can significantly enhance your returns over time. Reinvested earnings generate additional earnings.
5. Accessibility

Mutual funds are accessible to all investors, with options for every risk appetite and investment horizon.
Disadvantages of Index Funds
Index funds are a type of mutual fund that replicates a specific market index. While they have their benefits, there are also disadvantages:

1. Lack of Flexibility

Index funds strictly follow the index, which can limit flexibility in adjusting to market changes.
2. Potential Underperformance

Index funds aim to match the index, not outperform it. In volatile markets, actively managed funds may provide better returns.
3. Limited Diversification

Index funds are limited to the components of the index. Actively managed funds can diversify across different sectors and asset classes.
Benefits of Actively Managed Funds
Actively managed funds offer several benefits over index funds:

1. Potential for Higher Returns

Fund managers actively select securities to outperform the market, offering potential for higher returns.
2. Risk Management

Active managers can adjust the portfolio to manage risk during market downturns.
3. Diversification

Actively managed funds can invest across various sectors and asset classes, offering broader diversification.
4. Professional Expertise

Fund managers use their expertise and research to make informed investment decisions.
Final Insights
You have done exceptionally well in accumulating valuable assets. Monetizing your properties in Hyderabad can provide a significant amount of liquid cash, which can be strategically diversified to build a robust financial portfolio. By investing in mutual funds, stocks, bonds, and other asset classes, you can reduce risk and enhance returns. Regularly reviewing and rebalancing your portfolio will ensure it remains aligned with your financial goals and risk tolerance. Consulting with a Certified Financial Planner can provide personalized guidance and help you make informed decisions. Keep up the good work, and stay focused on your financial goals.

Best Regards,

K. Ramalingam, MBA, CFP

Chief Financial Planner

www.holisticinvestment.in

..Read more

Ramalingam

Ramalingam Kalirajan  |7281 Answers  |Ask -

Mutual Funds, Financial Planning Expert - Answered on Aug 22, 2024

Asked by Anonymous - Aug 21, 2024Hindi
Money
I am 46 years old and combined earning if 2.3 lacs pm. I have three properties in Thane first worth 60 lacs ( loan free), second worth 40 lacs( 5 lacs loan -10 k monthly emi- 5 trs remaining, third property worth 90 lacs( currently residing - 60 k emi for 15 years. First 2 properties fetch me rent of Rs 28,000. I have 15 lacs gold, NPS 4 lacs, 10lacs in FD, 2 lacs into mutual fund , stocks. Term insurance and life insurance 75 lacs( surrender value 8 lacs) . Car emi 14k for 3.5 years, medical insurance 60 lacs... i think i m heavly invested in real estate... i want to have Rs 10 crore corpus by 50 . What should i do
Ans: At 46, you have built a solid financial foundation. Your combined monthly income is Rs 2.3 lakhs. You own three properties in Thane, one worth Rs 60 lakhs (loan-free), another worth Rs 40 lakhs (with Rs 5 lakhs loan remaining), and the third worth Rs 90 lakhs (currently your residence, with a Rs 60,000 EMI for 15 years).

These properties provide a rental income of Rs 28,000 per month. You also have Rs 15 lakhs in gold, Rs 4 lakhs in NPS, Rs 10 lakhs in FDs, and Rs 2 lakhs in mutual funds and stocks. Additionally, you hold term and life insurance worth Rs 75 lakhs, with a surrender value of Rs 8 lakhs, and a medical insurance cover of Rs 60 lakhs. You have a car loan with an EMI of Rs 14,000 for 3.5 years.

Assessing Your Real Estate Investment
1. Heavy Exposure to Real Estate
You have substantial investments in real estate, which constitute a significant portion of your net worth. While real estate can be a good asset class, being overly invested in it can limit liquidity and expose you to market fluctuations.

2. Rental Income vs. Loan Obligations
Your rental income from two properties is Rs 28,000 per month, which is relatively low considering the property values. Meanwhile, you are servicing a Rs 60,000 EMI for your residence and a Rs 10,000 EMI for your second property. This imbalance suggests that your real estate investments might not be optimally aligned with your financial goals.

3. Low Liquidity and Diversification
Real estate, while valuable, is not a liquid asset. It’s also heavily dependent on market conditions. Your portfolio lacks diversification, particularly in more liquid and potentially higher-yielding assets like equity and debt mutual funds.

Evaluating Your Non-Real Estate Assets
1. Fixed Deposits
You have Rs 10 lakhs in FDs, which offer safety but limited returns. The interest earned is likely to be lower than inflation, leading to a gradual erosion of purchasing power over time.

2. Gold Holdings
Your Rs 15 lakhs in gold is a good hedge against inflation and currency risks. However, gold does not generate regular income and is more of a store of value rather than a growth asset.

3. National Pension System (NPS)
Your Rs 4 lakhs in NPS is a solid long-term retirement vehicle, offering tax benefits and potential for growth. However, your current contribution seems low given your ambitious goal of a Rs 10 crore corpus by 50.

4. Mutual Funds and Stocks
You have Rs 2 lakhs invested in mutual funds and stocks, which is relatively small compared to your overall net worth. This is the asset class with the highest potential for growth, and increasing your allocation here could significantly impact your corpus goal.

Identifying the Gaps in Your Portfolio
1. Over-Reliance on Real Estate
Your current portfolio is heavily skewed towards real estate, which limits growth potential and flexibility. Real estate markets can be volatile, and selling properties quickly to meet financial needs can be challenging.

2. Under-Investment in Growth Assets
You have limited exposure to equity mutual funds and stocks, which are essential for building a substantial corpus. The power of compounding in equities can help you achieve your Rs 10 crore goal, but you need to increase your investments in this asset class.

3. Loan and EMI Burden
You are managing multiple loans, including a substantial home loan with a 15-year tenure. These EMIs can strain your cash flow, limiting your ability to invest more aggressively in growth assets.

Steps to Achieve a Rs 10 Crore Corpus by 50
1. Rebalance Your Portfolio
Consider selling one or both of the rental properties to free up capital. This will reduce your real estate exposure and provide funds for higher-growth investments.

Use the proceeds to pay off your remaining loans, especially the Rs 5 lakhs loan on your second property and the home loan. Reducing debt will improve your cash flow and reduce financial stress.

After clearing the loans, invest the remaining proceeds into a diversified portfolio of equity and debt mutual funds. This will provide a balanced approach to growth and stability.

2. Increase Your Investment in Mutual Funds
Significantly increase your monthly SIPs in equity mutual funds. Focus on well-managed funds that align with your risk tolerance and time horizon. Equity mutual funds have the potential to generate higher returns over time, helping you grow your wealth.

Consider investing in debt mutual funds for stability and to maintain liquidity. This can act as a buffer against market volatility while still providing better returns than FDs.

3. Maximize Contributions to NPS
Increase your contributions to the NPS. This will not only boost your retirement savings but also provide additional tax benefits under Section 80C and Section 80CCD(1B).
4. Evaluate Your Insurance Needs
Review your term insurance coverage. Rs 75 lakhs may be sufficient, but consider if it aligns with your family’s future financial needs. If necessary, increase your coverage to ensure your family is financially secure in your absence.

The surrender value of your life insurance policy is Rs 8 lakhs. Consider surrendering it if the policy is not providing adequate returns or benefits. The proceeds can be reinvested in mutual funds for better growth.

5. Diversify Your Gold Holdings
While gold is a good asset, consider reducing your exposure slightly to free up funds for other investments. The proceeds can be directed towards equity or balanced mutual funds for better long-term growth.
6. Manage Your Car Loan Effectively
The car loan EMI of Rs 14,000 for 3.5 years is a manageable expense. However, if you have the liquidity after selling a property, consider prepaying the loan. This will free up cash flow for additional investments.
Long-Term Financial Planning
1. Focus on Compounding
Time is your greatest asset when it comes to compounding. The earlier and more consistently you invest in growth assets, the more your wealth will compound. This is crucial for achieving your Rs 10 crore goal.
2. Stay Disciplined with Investments
Set up a disciplined investment plan and stick to it. Regular SIPs in mutual funds, along with lump-sum investments when possible, will help you steadily grow your corpus.

Avoid making impulsive financial decisions based on market movements. A long-term view and consistent strategy are key to wealth creation.

3. Plan for Inflation
Inflation can erode the value of your savings over time. Ensure that your investment strategy considers inflation and aims to generate returns that outpace it.

Equity investments are one of the best ways to combat inflation and grow your wealth in real terms.

Finally
To achieve your Rs 10 crore corpus by age 50, a strategic shift in your investment approach is essential. Reducing your heavy reliance on real estate, paying off outstanding loans, and increasing your exposure to equity and debt mutual funds will help you build wealth more effectively.

By diversifying your portfolio and focusing on long-term growth, you can meet your financial goals and secure your future. Consider working closely with a Certified Financial Planner to refine and implement this strategy, ensuring all aspects of your financial life are aligned with your objectives.

Best Regards,

K. Ramalingam, MBA, CFP

Chief Financial Planner

www.holisticinvestment.in

..Read more

Latest Questions
Ramalingam

Ramalingam Kalirajan  |7281 Answers  |Ask -

Mutual Funds, Financial Planning Expert - Answered on Dec 18, 2024

Money
I am 49 years old working in private sector. Currently, drawing Rs. 1.50 lakhs per month, my investment details. - Lumpsum investment – canara robeco midcap regular – Rs.2 lakhs, union multicap fund –Rs.1 lakh, mahindra Manulife small cap rs.2 lakh; canara robeco multi cap Rs.2.20 lakhs; mahindra Manulife business cycle fund – Rs. 50,000; white oak capital large & mid cap fund – Rs. 100,000; ICICI prudential energy opportunities fund – rs. 100,000 - SIP – HDFC Defence fund – Rs. 10,000; mahindra manulife manufacturing fund – Rs.10000; white oak special opportunities fund 10,000 - FD with HDFC bank – rs. 12,00,000 - LIC – Rs. 10 lakhs My future expenditure, daughters marriage in 3 to 4 years and to purchase house in chennai and to save money for retirement. Please give me advice on how to invest so that I can meet my future demands and have a self-sufficient retirement.
Ans: Assessment of Current Investments
Mutual Funds

Your portfolio has a good mix of midcap, multicap, small-cap, and sectoral funds.
Diversification across different fund categories is appreciable.
However, the allocation to thematic and sectoral funds like defence, manufacturing, and energy is high.
Sectoral funds can be volatile and risky, especially for near-term goals.
Fixed Deposit (FD)

Rs. 12 lakh in FD provides stability and liquidity.
FDs are suitable for short-term needs but offer limited growth potential.
LIC Policy

The LIC policy provides Rs. 10 lakh, likely covering insurance and investment.
Such policies usually yield lower returns than mutual funds.
Future Financial Goals
Daughter’s Marriage (3–4 years)

Allocate funds with a low-risk profile for this goal.
Avoid high exposure to equity for this purpose.
House Purchase in Chennai

Save in instruments that offer both safety and moderate returns.
Flexibility and liquidity are important for this goal.
Retirement Corpus

Focus on long-term equity investments for growth.
Diversify to balance returns and risk.
Proposed Investment Strategy
Short-Term Goals (Daughter’s Marriage and House Purchase)
Utilise Fixed Deposits Wisely

Allocate a portion of your FD for your daughter’s marriage.
Retain some FD for emergency purposes only.
Invest in Debt Mutual Funds

Choose high-quality short-duration or dynamic bond funds.
Debt funds can provide better post-tax returns than FDs.
Keep the money safe and accessible for short-term use.
Avoid Sectoral and Thematic Funds

Shift sectoral fund investments to safer debt-oriented funds.
Sectoral funds are not suitable for short-term goals.
Medium- to Long-Term Goal (Retirement Planning)
Increase SIP in Diversified Equity Funds

Diversify into flexicap, multicap, or large-cap funds.
These funds balance risk and growth for long-term wealth creation.
Reduce Thematic Fund Allocation

Limit exposure to thematic funds to less than 10% of the portfolio.
Reallocate to well-diversified equity funds.
Invest in Hybrid Funds

Include balanced advantage or hybrid equity funds.
These funds reduce volatility while offering equity-like returns.
Consider Equity-Linked Savings Scheme (ELSS)

Invest in ELSS for tax-saving benefits under Section 80C.
ELSS funds also offer long-term growth.
General Recommendations
Review Insurance Policy

Assess if the LIC policy offers adequate life coverage.
If it is a traditional endowment or ULIP, consider surrendering.
Reallocate proceeds to mutual funds for better returns.
Maintain Emergency Fund

Keep 6–12 months’ expenses in a savings account or liquid funds.
This ensures you have liquidity for unforeseen expenses.
Monitor and Rebalance Portfolio

Review your portfolio quarterly or semi-annually.
Rebalance to maintain alignment with your goals.
Focus on Tax Efficiency

Use tax-efficient instruments like ELSS, debt funds, and retirement-focused funds.
Plan withdrawals strategically to reduce tax impact on capital gains.
Retirement Planning Recommendations
Systematic Withdrawal Plan (SWP)

In the future, use SWP from mutual funds for retirement income.
It provides tax efficiency compared to traditional annuities.
Healthcare Planning

Ensure your health insurance coverage is adequate for post-retirement needs.
Increase coverage if necessary to avoid financial strain later.
Invest in Equity for Growth

Continue investing in equities for long-term wealth appreciation.
Equity helps combat inflation effectively over the years.
Final Insights
Your investment portfolio is commendable and diversified. However, some adjustments can improve alignment with your goals. Reduce sectoral exposure and shift towards safer instruments for short-term needs. For retirement, continue SIPs in diversified equity and hybrid funds. Regular monitoring and rebalancing will keep your financial plan on track. With these changes, you can achieve your goals while ensuring a comfortable and self-sufficient retirement.

Best Regards,

K. Ramalingam, MBA, CFP,

Chief Financial Planner,

www.holisticinvestment.in
https://www.youtube.com/@HolisticInvestment

...Read more

Ramalingam

Ramalingam Kalirajan  |7281 Answers  |Ask -

Mutual Funds, Financial Planning Expert - Answered on Dec 18, 2024

Asked by Anonymous - Dec 12, 2024Hindi
Listen
Money
Can I utilise my money received by cancelling aggreement of one flat to repay the loan amount for the flat where I am residing?
Ans: Yes, you can use the money received from cancelling the agreement of one flat to repay the loan for the flat where you are residing. This can be a financially prudent decision, especially if the loan carries a high-interest rate. Here’s a detailed analysis to help you decide:

Benefits of Using the Money to Repay Your Loan
Interest Savings

Paying off your home loan early can save significant interest.
The earlier you repay, the more you save on interest due to the reducing balance method.
Debt-Free Living

Being debt-free reduces financial stress.
You free up cash flow that can be allocated to other financial goals.
Guaranteed Returns

Loan repayment offers guaranteed returns equivalent to the interest rate on your loan.
This is often better than the post-tax returns from other investments.
Enhanced Creditworthiness

Paying off a loan improves your credit score.
This is beneficial if you plan to borrow in the future for any purpose.
Factors to Consider Before Repaying the Loan
Prepayment Penalty

Check if your lender imposes a penalty for early repayment.
Most lenders, however, do not charge penalties on floating-rate loans.
Emergency Fund

Ensure you have an adequate emergency fund before using the money to repay the loan.
Ideally, keep 6-12 months of expenses in a savings account or liquid funds.
Opportunity Cost

Compare the potential returns from investing the money against the savings from loan repayment.
If your loan interest rate is lower than potential investment returns, consider investing instead.
Tax Benefits

Home loan interest payments qualify for tax benefits under Section 24(b) of the Income Tax Act.
Principal repayments are eligible under Section 80C.
If you repay the loan, you forgo these benefits, so weigh the impact on your tax planning.
Alternative Approaches
Partial Repayment

Consider making a partial repayment instead of fully paying off the loan.
This reduces the principal while keeping some funds liquid for other opportunities.
Invest for Higher Returns

If your loan interest rate is low, explore investing in mutual funds or other instruments.
Over time, these investments could potentially offer better post-tax returns.
Settle High-Cost Loans First

If you have any other high-interest loans, prioritise repaying those.
Examples include personal loans or credit card debts.
Final Insights
Repaying your home loan with the money from the cancelled flat agreement is a sound decision if your goal is to reduce debt and save on interest. However, consider your overall financial situation, including tax benefits, liquidity needs, and potential investment opportunities. A balanced approach—partly repaying the loan and investing the remaining amount—could offer the best of both worlds. Consulting a Certified Financial Planner can help you tailor the decision to your specific goals and circumstances.

Best Regards,

K. Ramalingam, MBA, CFP,

Chief Financial Planner,

www.holisticinvestment.in
https://www.youtube.com/@HolisticInvestment

...Read more

Rajesh Kumar

Rajesh Kumar Singh  |15 Answers  |Ask -

IIT-JEE, GATE Expert - Answered on Dec 18, 2024

Harsh

Harsh Bharwani  |64 Answers  |Ask -

Entrepreneurship Expert - Answered on Dec 18, 2024

Listen
Career
I'm a Chartered accountant .. recently qualified .I'm interested in start up company with intention of book keeping services .software .pls give me some piece of idea regarding how to begin my book keeping services software ..
Ans: Starting a bookkeeping service powered by your own software is a great way to leverage your skills as a recently qualified chartered accountant. With the growing demand for streamlined accounting solutions, your idea has a lot of potentials. Here's how you can get started effectively:

Understand the market and identify your niche:- You have to start by researching the market to identify the specific needs of small & medium-sized businesses. Because many businesses are struggling with manual accounting or find existing software too complex or expensive. Focus on building a solution that is simple, affordable and addresses their pain points, such as automating invoices, tracking expenses and generating tax reports.

Develop or customize software:- Decide whether to build your software from scratch with the help of a development team or customize an existing platform like QuickBooks or Zoho Books to create a unique product. But make sure your software includes essential features like cloud access, real-time financial tracking, automated reminders, payroll management, and integration with banking systems. Prioritize an intuitive interface so that even non-accountants can use it easily.

Provide flexible and scalable solutions:- Start structuring your services with flexible pricing models, such as tiered subscription plans based on business size and its features. With Offers add-ons such as tax filing assistance, compliance consulting, or financial planning to differentiate yourself from other competitors. A free trial or discounted onboarding package can attract new customers and build trust to convert the audience into customers.

Build a strong brand and online presence:- Start your service as a reliable, tech-enabled bookkeeping solution by emphasizing your credentials as a chartered accountant. You Have to create a professional website with client testimonials, feature highlights and demo videos of your software. Use social media and content marketing to showcase the benefits of your services, such as cost savings, error reduction compliance accuracy and many more. Networking with local businesses and participating in professional forums can also help increase your visibility in the market.

Stay up to date and constantly improve:- Accounting laws and technology are evolving quickly, so keep your software updated with new versions to meet regulatory requirements after getting client feedback. Introduce AI-powered features like predictive analytics or fraud detection to stay ahead of competitors. Engage with your clients regularly to understand their challenges and improve your offerings.

By combining your expertise in accounting with cutting-edge technology, you can create a reliable and scalable bookkeeping solution that not only supports businesses but also establishes you as a leader in this field. Start small, focus on client needs, and let your service grow along with your reputation.

...Read more

DISCLAIMER: The content of this post by the expert is the personal view of the rediffGURU. Investment in securities market are subject to market risks. Read all the related document carefully before investing. The securities quoted are for illustration only and are not recommendatory. Users are advised to pursue the information provided by the rediffGURU only as a source of information and as a point of reference and to rely on their own judgement when making a decision. RediffGURUS is an intermediary as per India's Information Technology Act.

Close  

You haven't logged in yet. To ask a question, Please Log in below
Login

A verification OTP will be sent to this
Mobile Number / Email

Enter OTP
A 6 digit code has been sent to

Resend OTP in120seconds

Dear User, You have not registered yet. Please register by filling the fields below to get expert answers from our Gurus
Sign up

By signing up, you agree to our
Terms & Conditions and Privacy Policy

Already have an account?

Enter OTP
A 6 digit code has been sent to Mobile

Resend OTP in120seconds

x