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Baqar Iftikhar

Baqar Iftikhar Naqvi  |112 Answers  |Ask -

Start-up Mentor - Answered on Apr 15, 2024

Baqar Iftikhar Naqvi is the founder and CEO of Upriver Ecommerce, an online sales accelerator firm and can guide entrepreneurs on how to make their firms grow.He holds a BTech in textile technology from the Central Textile Institute and has a master's degree in marketing and merchandising from the National Institute of Fashion Technology.He has 23 years of experience in the consumer products and retail industry.... more
Asked by Anonymous - Apr 15, 2024Hindi
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How to start digital Marketing company

Ans: You need to have skills in digital marketing to start the agency. Start with 1-2 clients, without worrying too much about the fee. Deliver results and then use them as a reference case to market to others. Slowly build more clients and your internal team. Also inch up your fee with each successful assignment till you get to the optimal/ market level
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Mayank

Mayank Kumar  |192 Answers  |Ask -

Education Expert - Answered on Jan 23, 2023

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Hi Mayank I am a 32 yr old professional from Mumbai. I have a commerce degree and 8 years of work experience in sales and marketing. I want to move to digital marketing. Can you please guide me about the courses I can pursue and the scope of career. My current CTC is 10LPA
Ans: Looking at your years of experience and your CTC, I would say you are slightly underpaid at your current experience levels. After 8 years of experience, the average income of professionals in India is likely to be at a CTC of INR 12-15L. Sales & Marketing is one of the best domains that you are in and your experience is a bonus. From your current role, moving to Digital Marketing won't be a big challenge, and hence, I would recommend a few specific steps for you:
(a) Take up internal projects within your current organisation or at a smaller venture in Digital Marketing to build on your profile
(b) Pick up industry certifications with Google or Facebook to enhance your skill sets
(c) Actively work on your own social media profile and be more proactive in the domain of marketing
(d) If you want to build credibility in the market and amongst recruiters, it's critical to pursue an outcome-focused certification or a post-graduate program that will round you up & will also make your CV stronger (e) Within Digital Marketing, know what role you are looking for; is it Social media and Content Marketing, Performance Marketing, Marketing Analytics, Branding and Communications, or a PR professional, etc. and accordingly, aim for the profile that has the closest overlap with your current role. I would recommend doing a session with a career counsellor who can also guide you on your queries and can give you more personalised advice depending on your specific background. Additionally, upGrad gives you the option of completing an online course in Advanced Certificate in Digital Marketing and Communication with MICA Ahmedabad without having to quit your job along with 4 specialisation tracks (you could choose one based on your interests or skill competencies) to enhance your foundation.

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Career

Career Coach  |43 Answers  |Ask -

Workplace Expert - Answered on Jan 19, 2024

Asked by Anonymous - Jan 18, 2024Hindi
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I am interested in digital marketing. What should I do to start a career in digital marketing? What is the scope in terms of jobs and salary?
Ans: Starting a career in digital marketing can be exciting, as it is a dynamic and evolving field with a wide range of opportunities. Here are some steps you can take to begin your journey in digital marketing:

1. Educate Yourself:
- Learn the basics of digital marketing, including key concepts such as SEO, social media marketing, content marketing, email marketing, and paid advertising.
- There are numerous online courses, certifications, and resources available. Platforms like HubSpot Academy, Google Digital Garage, and LinkedIn Learning offer valuable courses.

2. Build a Strong Online Presence:
- Create profiles on professional networking platforms like LinkedIn. Highlight your skills and any relevant coursework or certifications.
- Start a personal blog or contribute to existing blogs to showcase your knowledge and passion for digital marketing.

3. Gain Practical Experience:
- Apply your knowledge through real-world projects. This could involve managing social media accounts, creating content, or running small ad campaigns.
- Internships or entry-level positions can provide hands-on experience and exposure to different aspects of digital marketing.

4. Specialize in a Niche:
- Consider specializing in a specific area of digital marketing that aligns with your interests and strengths. Specializations could include SEO, social media management, email marketing, or content creation.

5. Build a Portfolio:
- Document your projects and achievements in a portfolio. This can be a powerful tool when applying for jobs, as it demonstrates your practical skills and experience.

6. Stay Updated:
- Digital marketing is constantly evolving, so stay informed about industry trends, tools, and best practices. Follow reputable blogs, attend webinars, and participate in relevant online communities.

In terms of job opportunities and salary, the scope for digital marketing professionals is quite vast. Here are some common roles in digital marketing:

1. Digital Marketing Specialist/Coordinator
2. Social Media Manager
3. Content Marketing Manager
4. SEO Specialist/Analyst
5. Email Marketing Specialist
6. Digital Marketing Manager
7. PPC (Pay-Per-Click) Specialist
8. Analytics Manager

Salaries can vary based on factors such as experience, location, and the specific role. Entry-level positions may start at a lower range, but as you gain experience and expertise, salaries tend to increase. On average, digital marketing professionals can earn competitive salaries, and there is often room for growth and advancement within the field. Keep in mind that the digital marketing landscape is diverse, and opportunities exist within companies, agencies, and as freelancers.

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Nayagam P

Nayagam P P  |2569 Answers  |Ask -

Career Counsellor - Answered on Jul 27, 2024

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Sir my self krishna sir can't able focus on studies properly plz give some tips to study for more hours for jee
Ans: Krishna, adhere to the following Strategies/Tips/Steps:

(1) Whenever you study at home, study for 45-minutes. Then take a break of 10-minutes when you can move away from your study table, walk, have some water & relax. If you continue studying beyond 45-minutes, your concentration power will go down, resulting to low output. Most students commit this mistake.
(2) On daily basis (morning or evening whichever will be convenient to you), do yoga or meditation or physical exercises or play any games / sports for at least 30-45 minutes. This will further reduce your stress / distractions.
(3) Study tough topics / tough subjects (applicable to you) early morning with your fresh mind.
(4) Eat a lot of green vegetables / fruits which you can afford for & Avoid soft drinks/junk foods
(5) Every day night, before going to bed, revise whatever you have studied during the day.
(6) Also, revise every week whatever you have covered till date (here your short-notes which you should prepare will be helpful).
(7) Keep practising questions on topics which you have covered either offline or online
(8) Give utmost importance to wrongly answered / difficult / complicated / tough questions and have a separate note-book specially for this for each subject (PCM)
(9) You might be aware that JEE rank is allotted on the basis of highest score in Maths, followed by Physics & Chemistry. Practice more and more in Maths, till you reach Speed & Accuracy

(10) By December-January, attempt fully syllabus online test series, evaluate and analyse your performance such as,

(a) which topic / unit / concept you are weak which needs your revision and improvement as this will disturb you when you appear in actual JEE exam
(b) abnormal time taken to attempt any question which you can come to know from Online Test Series which you should reduce
(c) which questions you skipped and why?

(11) Please AVOID studying under pressure that you should get admission only into IITs/ NITs. Never advisable. Any one can be successful, even if he / she studies in NON-IIT / NON-NIT Colleges also.

(12) Have Plan B & Plan C for other Colleges Entrance Exams / Disciplines-Streams.
(13) Avoid comparing yourself with other students.

(14) Also, it is highly ideal to appear in / attempt\minimum 5-7 Entrance Exams (for both Govt & Private Engineering Colleges). You will have a lot of options (easiest method) to choose the best and most suitable one, keeping in view a lot of factors such as, College | Location | Your Interest | Stream Preference | Placement Records | College Culture | Your Short & Long Term Goals | Pressure You Can Go Through | Your AIR & Job Market Condition when you apply for your BTech & Even after.

I hope I have answered to your question with value additions. All the BEST for your Bright Future.

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